Core Business    ::    Agro Processing   ::    Management

Sattva has an established history of over 10 years in Cashew Processing and marketing of cashew kernels with focus on the local institutional sales segment. The market trend in Europe, USA and other major markets showed the strong emergence of organic cashew as a sizeable segment at a premium price. Besides, the cashew importers, super markets and the consumers in these countries demanded assured food safety. In 2005 Sattva Agro Expo Pvt. Ltd. was formed to address the new opportunities in the export cashew market, viz., organic cashew processed with Food Safety certification (HACCP), perhaps the first of its kind venture in Tamil Nadu (TN).

The Govt. of India had granted approval to Govt. of TN to establish a Cashew Agri Export Zone (AEZ) in its state and the Tamil Nadu Industrial Development Corporation (TIDCO), a Govt. of Tamil Nadu enterprise, was entrusted with the task of locating a private entrepreneur. Sattva’s proposal was accepted by the Govt.and TIDCO chipped-in with 26% equity investment.

The project covers the five contiguous cashew producing districts of Cuddalore, Perambalur, Thanjavur, Pudukottai and Sivaganga that are endowed with the right agro climatic and soil conditions. Model cashew demonstration farms has been planned to train the farmers in best practices. A gradual but definite change from conventional to organic farming will be effected among its contract farmers and sustainable development practices followed. Several Self Help Groups (SHG) of the small farmers have been formed to enable contract farming and formation of Export Production Villages (EPV) for this purpose.

Sattva is in an advanced stage of establishing a Rs. 14.99 Crores (USD 3.25 Million) modern cashew processing and packaging facility in a 25,000 sq. mtr. factory site, at Kattandikuppam Village amidst lush green cashew farms, located about 12 kms. from Panruti, near Cuddalore in Tamil Nadu – about 3 hrs. drive from Chennai. Trial production is underway and trial exports have been made. On completion of the 3 phases, the project will have a capacity to produce around 12000 Tonnes/annum of Cashew Nuts by adopting Good Manufacturing Practices (GMP). The highlight of the project will be production of international quality cashew kernels, assuring food safety of the product, export worthy packing using State of the art machinery, usage of solar drying and improved processing techniques. A training centre to educate workers on cashew processing techniques, personal hygiene and sanitation, etc. has been established.

Sattva proposes to establish facilities for production of by-products such as Cashew Nut Shell Liquid (CNSL), a stream of exportable derivative chemicals from CNSL and bio-fuel briquettes from cashew husk and shell.

Sattva takes pride in this project that generates employment in the backward region and in contributing to the upliftment of the socially downtrodden. The cashew farmers form an important part of the supply chain and in their well-being lays our success.

Management

The Cashew AEZ project is being promoted by Sattva Agro Expo Pvt. Ltd.,at Panruti, Cuddalore District, Tamil Nadu. The Company has been promoted by the Sattva Business Group headed by the Group Chairman Mr. S. Santhanam. The company will be actively managed by the following Directors:

Mr. R.S. Govindhen 49 yrs. B.C.S., C.A. (Inter); Over a decade of experience in successfully running service oriented business, Cashew Processing unit and Cashew kernels domestic marketing.

Mr. S. Padmanabhan, 46 yrs, AICWA, AICMA.: Director in various companies of Sattva Business Group in the field of Logistics, Warehousing, Infrastructure Development and Agro Processing. Specialized in Management and Strategic Planning of various logistic activities and deeply involved in Planning, Implementation, establishing Management system and Control, Project Evaluation, Feasibility study of Market demand, Profitability–s of new products, and Product Mix. Vast Industrial experience in Manufacturing Industry covering Pharmaceuticals and Battery manufacturing and served in Senior Managerial position.

Mr. T.S.R. Govindarajalu,69 yrs.; Over four decades of entrepreneurial experience in operating cashew processing units, cashew kernel domestic and export marketing. Held senior cashew industry association office bearer positions and visited several foreign countries as a delegate..

Milestones

  • First of its kind and only Agri Processing Zone for cashews in India
  • An MOU was signed between the TN Government and the Central Government in 2005 to set up the AEZ for Cashew.
  • Cashew Agri Export Zone in the contiguous districts of Cuddalore, Perambalur, Pudukkotai, Thanjavur and Sivaganga. Tamilnadu–s proposal was approved and notified in 2004.
  • Associate Sector Agreement in 26th Feb,2007 between Sattva Group & TIDCO

Project Highlights

  • 26% equity by TIDCO
  • Project supported by Government of India and State Government to the tune of Rs. 3.06 Crores towards backward and forward linkages
  • Farmers as Share holder
  • Sattva Agro Expo Pvt. Ltd., a group company of the Rs. 100 Crores turnover Sattva Business Group, was chosen by the nodal agency implementing the AEZ - Agri Marketing Board, as the Anchor Promoter for the project
  • ASIDE (Assistance to States for Development of Export Infrastructure) funding of Rs. 4.19 Crores from Ministry of Commerce, Govt. of India
  • The company strategically located its operations near cashew plantations and having a state-of-the-art Cashew processing and packaging plant in two different locations in Cuddalore District, Tamil Nadu.
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